The world-renowned KODZUKEN wants to know Atsumu Miya’s bank account number.
Let’s be straight about this.
It’s often thought that video streamers make a profit from super chats—but that’s not exactly true. If it’s just for pocket money, then fine, but super chats have fees deducted, so the profit margin isn’t as good as you might think (though, of course, I’m grateful for any money put into content that’s essentially free).
In terms of simple profit margins, selling goods or content is more profitable than super chats or ad revenue. That’s why, whether they’re independent or part of an agency, Vtubers or face-cam streamers often create and sell original goods or voice content.
I, too, make “original goods”—It’s technically mine—or rather, my company’s goods. A while ago, a listener requested merch, so I tried making some, and it sold out quickly. Since then, I’ve been selling them periodically as made-to-order items. It’s strange that something as simple as a product with the company logo is popular, but maybe it’s because it’s easy to use casually.
One of the popular items that became a staple after the initial release is the hoodie. It’s a simple design with the logo on the hood and the company name in small print on the hem. Since I’m making them, I pay attention to the fabric, and I wear it often myself (because I believe it’s an obligation as a creator to make something I’d want to wear).
And currently, we’re taking pre-orders for the fourth batch of these hoodies. Up until now, they were only available as pullovers, but this time, we’ve also prepared a zip-up version. Made with a comfortable and sturdy cotton fabric, it’s perfect for the trendy layered style, wearing it as a one-mile wear, or as an extra layer at work or school when it’s chilly. You can place your order through the URL in the description. If you order by the end of this month, it’s guaranteed to arrive at your doorstep, so I’d appreciate your support.
I made that announcement last week. After finishing my work and stream today, I was checking the order status while sipping on a jelly drink. The shipping process is outsourced, but I can check the number of orders and detailed information in real-time. If I’m going to do this, I want to properly understand and analyze the data for the next round—it’s more interesting that way.
As I casually scrolled through the list of customers, I suddenly stopped when I saw a familiar name.
Shoyo Hinata.
Wait. Shoyo Hinata.
I did a double-take. Even after looking again, it was still Shoyo Hinata. Considering the possibility of someone else with the same name, I checked the address just to be sure. Higashi-Osaka, Osaka Prefecture… Yep. It’s him.
I reached for my phone on the side with my left hand and pressed the voice call button in the messaging app.
“...Hello! Hey, hey!!!!”
The call connected after two rings. Good to hear his usual energy. I could hear a motor and water running in the background, so he was probably in the laundry room.
“Hey, Shoyo? Is now a good time?”
“Yeah, what’s up?”
“Why did you order one of my hoodies?”
When I got straight to the point, he responded with a mischievous laugh, like a child caught in the act. So, that order was indeed from him.
“You know the hoodie you gave me before?”
“Yeah. The first version, right?”
“Yeah, I wore it so much that it’s getting worn out, so I wanted a new one.”
“You could have just told me. I would have sent one.”
“Ehh.”
He sounded dissatisfied, and I furrowed my brows, not understanding why. He must have noticed because he chuckled a little.
“I want to support my stan too, you know.”
“Stan?”
“Stan.”
“Where…”
Where did he even learn that term? I haven’t said anything like that, right? I definitely haven’t. Shoyo doesn’t need to know that kind of thing. Stay pure and away from internet memes, please.
I swallowed the words that were about to come out and instead let out a deep sigh.
“Mr. Hinata.”
“Yes?”
“What’s our relationship?”
“Uh… we’re dating…?”
“And?”
“Friends?”
“Anything else?”
“Um… a sponsored athlete and sponsor?”
“That’s correct. As the sponsored athlete, it’s my job to send you samples to promote our products.”
“Ehh.”
“No ‘ehh.’ I’ll cancel the order. I’ll send both the pullover and the zip-up version, so please wear them, okay?”
“Okay.”
“Good.” I nodded, even though he couldn’t see me.
“I appreciate the thought, though. But it would make me happier if you accepted it because I want to give it to you.”
“I’m always getting stuff from you, Kenma.”
“And I get so much from you, Shoyo. It’s fine.”
“Have I ever given you anything?”
“Yeah.”
Motivation, fun, excitement that can’t be predicted, a thrill in so many ways. I think I could live without Shoyo, but a world without him would probably be unimaginably dull.
That’s priceless. It’s not something money can buy or ensure just by paying for it. It’s truly invaluable. So giving him a couple of hoodies is just a small token of that. I want him to have them, if anything.
I don’t say any of this out loud—it’s too embarrassing. So I just relay the facts briefly.
“You’ve given me plenty.”
“Really? I have?”
“Yeah. And I’d appreciate it if you wore them and helped with promotion. Orders are open until the end of this month.”
“Got it! Leave it to me!”
With that dependable response, I said my thanks and ended the call. I was glad I made unisex L sizes, which are a bit big for me but should be just right for Shoyo. Well, the sleeves might be a bit long, but the shoulder and chest area should fit well.
I stood up, grabbed two sample hoodies from the box in the corner of the room, and scheduled a courier pick-up for the next morning.
Somehow, there were suddenly a ton of hoodie orders.
I realized this four days after my conversation with Shoyo.
“Huh… why…?”
It was true that hoodies were a popular item, but many people already owned one, so I didn’t expect the order count to skyrocket. It had been over a week since the pre-orders began, and I thought we’d hit a plateau. Yet, for some reason, the numbers had spiked again since yesterday.
It was a pleasant surprise, but I couldn’t figure out why. Just as I was pondering, a message app notification came through. It was from Kuro, with a simple message: “He’s blowing up,” along with an Instagram URL.
Wait, what? We weren’t the type to exchange formal greetings, but wasn’t this a bit too little information?
Frowning, I clicked the link, which opened the Instagram app. As soon as the image loaded, I let out an involuntary, strangled sound, like a bird being squeezed.
It was Shoyo’s Instagram account. Since he started his professional career, he’d been using his official athlete account, “Shoyo Hinata,” for mostly informational posts like training snapshots, match photos, or announcements. It rarely had personal posts, at least from what I’d seen. But the latest post was different.
The picture showed Shoyo in a zip-up hoodie, worn directly over his bare skin, with the hood pulled up as he sat in a locker room. Taken from a slightly upward angle, his deep, amber eyes gleamed beneath lowered eyelids, and the open hoodie revealed his well-toned upper body and defined abs.
With the slight desaturation of the edited photo, the contrast between the black fabric and his skin was striking. The image stood out all the more because Shoyo, who was usually seen beaming in photos, wasn’t smiling here. It was impactful and, to put it simply, impossibly seductive.
“Wh-what… is… this…?”
When something unexpected appears before you, your brain tends to short-circuit. I found myself pacing aimlessly around the room as I read the caption:
“Took this pic with Atsumu-san!!!! Does it look good?? The Bouncing Ball Co. hoodie is super stylish and really versatile, so I highly recommend it!!”
“Agh… no way…”
A strange sound escaped me. I did tell him to promote it. I really did. When he reported that it had arrived, he said he’d give it a PR shoutout, and I did say, “Thanks, I’d appreciate it.” I did say that. But no one would expect something this devastating.
The comments were filled with praise—“so cool,” “heart-pounding,” “insane,” “The gap is thrilling,” “ordering now!”—and so on. Of course. That made sense. I got it. I understood the reason.
I took a deep breath, closed Instagram, and reopened message app.
When Atsumu Miya walked into the laundry room, he noticed his junior on the phone. The red-haired, bright-eyed boy was laughing and chatting away happily. When he noticed Atsumu, he nodded in silent acknowledgment, without interrupting his conversation.
Atsumu didn’t mind. He didn't think it was necessary for his juniors to stop what they were doing to greet him formally. But seeing Shoyo like that, he could guess who was on the other end of the line. “That girl he’s always talking about, right?” he thought.
Atsumu knew that his "always energetic, one-year-younger spiker" had an "attractive, older girlfriend who was on another school’s volleyball team." Atsumu first heard about their relationship after Shoyo joined MSBY, and he had half-jokingly thought, "If he gets dumped, I’ll point and laugh before consoling him."But fortunately—or perhaps unfortunately for Atsumu’s amusement—the relationship seemed to be going well. For someone like Atsumu, who was "a hopeless romantic," he couldn’t quite understand how a long-distance relationship could last so long when volleyball came first.
Still, seeing his junior happy was a good thing. As he tossed his laundry into the washing machine, thinking, "Ugh, couples..." he was interrupted.
“Hey, Atsumu-san!”
“Hm?”
Atsumu turned at the unexpected call. Shoyo hadn’t ended his call, so what was going on? Shoyo covered the phone’s receiver with his hand and looked up at Atsumu.
“What’s up?”
“Um, the person on the line wants to talk to you. Is that okay?”
“Huh? Who, your girlfriend?”
"Oh, no! It’s not a girl! It’s my sponsor! They wanted to thank you for the Instagram thing!”
Oh, it wasn’t the girlfriend after all.
Atsumu tilted his head, recalling when Shoyo had asked him to take “cool photos, like you usually do.” Atsumu had enthusiastically obliged, taking creative liberties to make Shoyo look as stylish as possible. At first, he started off casually, but then thought, 'Why not?' and got really into it.
The result had been an unexpectedly sexy shot that stood out among Shoyo’s usually bright and smiley posts. It was truly a case of 'clothes make the man'.
Atsumu had even felt a bit proud when he saw how fans reacted to the post’s contrast. But a thank-you from Shoyo’s sponsor? That was unexpected.
Figuring that Shoyo’s sponsor wouldn’t be a suspicious person,Atsumu took the phone and pressed it to his ear.
“Hello?”
“Ah, hello. Nice to meet you. This is Kozume from Bouncing Ball. Thank you for always taking care of Shoyo.”
The voice on the other end was calm,and surprisingly young. He sounded like someone around Atsumu’s own age.
“Oh, hey. Thanks for taking care of him too... Um, you said it’s about the Instagram thing?”
“Yes, I heard that you helped with our company’s PR, and I wanted to thank you personally.”
“Huh? Oh, the hoodie post. No, it was really nothing... I just took some photos.”
“No, you captured a rare side of Shoyo that drew a lot of attention, and it contributed greatly to our promotion. We’re truly grateful. Really.”
“Well, I’m glad to hear that it helped.”
“By the way, do you have an Amazon wishlist or something?”
“Excuse me?”
“Ah, maybe a gift card would be better. Amazon? Google Play? Apple? We’d like to compensate you for the photos.”
“Wait, wait, wait! Hold on, please!?”
This calm voice was saying something outrageous.
Why am I about to get a gift from someone else’s sponsor? It makes no sense.
He glanced at Shoyo for help. The junior looked confused but came over, and Atsumu covered the receiver with his hand.
“They’re trying to send me a gift card!!??”
“Oh, um... It seems they really liked the photos you took. He asked for the original files, so I guess he’s really into them. Ah... He’s normally composed, but I guess he’s really excited right now. Here, let me take over.”
“Wait, what?”
"――Ah, hello, Kenma? Yeah... No, it's fine. Yeah... yeah, haha, really? Thanks! But Atsumu-san would feel awkward, you know?"
Shoyo took the phone and resumed talking with a cheerful tone. Atsumu, now standing a bit back, stared in confusion.
“What... was that...?”
“Apparently, he was just really happy with how the photos turned out. He may have sounded normal, but he was really hyped up. Sorry about that.”
“Huh? That’s... unnerving.”
“Yeah... Haha, usually he’s pretty calm, but sometimes he gets a bit carried away when he’s excited.”
With a sheepish smile, Shoyo laughed, and Atsumu could only nod. How could Shoyo act like this was normal? Was this how sponsors usually behaved?
“...Between your passionate girlfriend and this intense sponsor... Isn’t your life a bit much? Like, as rich as Worcestershire sauce?”
“I don’t think so?”
“Not realizing it is what’s scary.”
“Ehh...?”
Shoyo’s wide eyes grew even wider as he tilted his head, and the phrase “every pot has its lid” came to Atsumu’s mind. Was this guy a bit crazy? Well, I’ve known that he’s always been like that.
Later, when Shoyo’s sponsor sent a gift card for an upscale yakiniku restaurant as thanks for the PR, Atsumu gratefully joined Shoyo for the meal. During that dinner, Atsumu discovered that Shoyo’s sponsor was none other than “KODZUKEN,” deepening the mystery of Shoyo’s connections.
“Oh, and he said he bought your merch to show his thanks.He wants you to take more photos.”
“Uh... thanks?”
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written by Kicho
※This fanfiction is originally written by me in Japanese and translated with ChatGPT’s help.
※Do not reupload my fanfiction
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